Everyone knows that John Abraham and Bipasha Basu are no more together. They ended their nine years long relationship. They used to look strong, responsible and committed couple. Advertisers were enthusiastic to cast them together because they used to look very hot and a perfect couple. Even they were approached to do hair product commercials.
Now Because of their break up ad professionals feels that casting them together is a risk.
An Ad-professional from Nexus Enterprise says, “They fit like a glove. Both were sporty, and adventurous. With them breaking up, it does change the equation a little. So if we want to show a couple who really gets along and does stuff together, it’ll be a little risky to cast John and Bipasha now.”
He added, “They do look fab together, and nothing changes that. So I don’t think it’ll affect their movie careers too much. I think it’s better for them on the film front, because when two people are a couple off screen they tend to do lesser movies together for some reason.”
Vivek Bhambani, Creative Director, Leo Burnett says, “Casting them together may be a problem, but individually, John and Bipasha have nothing to fear. We look for personality fits, and they have their own individual achievements, star status and they both are lookers. So the cash is going to continue ringing in for each of them.”
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