Aamir Says Atithee Devo Bhava0 comments

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Posted on 27 Oct 2009 at 11:27am

Aamir Khan and Rakeysh Mehra have teamed up again for a short film for the Ministry of Tourism, to encourage foreign tourists to see India as the haven that it used to be, before the spate of sexual crimes against women tourists came to light. Rakeysh shot with Aamir two weeks ago in Mumbai.
Rakeysh says, “Aamir saw the importance of his face to call tourists back with the entire Atithee Devo Bhava (guest is God) campaign. We needed Aamir to give strength to our image as a hospitable country.”

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